An online review service that compares consumer products and services, has recently done a LifeLock review that has ranked  the company’s service #1 in the category of Identity Theft Protection Services. This has earned LifeLock the Gold Award.

As an industry leader in proactive identity theft protection, LifeLock helps consumers to protect themselves from the crime of identity theft. TopTenREVIEWS has given LifeLock this rating due to what they deem to be “standout features” such as: Reduced Credit Card Offers, LifeLock Identity Alert System and $1 Million Total Service Guarantee.

“We are honored to be considered by TopTenREVIEWS as the #1 identity theft protection service,” said LifeLock Chairman and CEO Todd Davis. “LifeLock is working daily to help stop identity thieves from profiting by using members’ sensitive, personal information. We are committed to our mission to help protect all things personal for our members through providing the most robust protection.”

The LifeLock Identity Alert System is one of the more recent upgrades to the membership and it offers advanced detection services that work to identify fraudulent applications for several types of credit and non-credit based services, such as: credit cards, auto and mortgage loans, utilities, wireless services, and more.

As far as the reputation of LifeLock, here is a nice review written by TopTenREVIEWS:

“LifeLock has showcased a very unique and aggressive marketing and advertising campaign, making them the most well-known of all identity theft protection services.  CEO Todd Davis is so confident in the service they provide that he posted his social security number (457-55-5462, if you’re interested) on their homepage. While neither he nor TopTenREVIEWS recommends revealing your social security number to the public, the gesture does make a memorable statement as to the strength of their service, which we have no reason to oppose.

LifeLock also has been the target of quite a bit of negative press, further bringing them to the forefront. We looked into the service they provide and acknowledge that while they have been subject to harsh criticism, they still have very high customer satisfaction and consumer comparison ratings. They are a Better Business Bureau accredited corporation, and have withstood the test of time for over 4 years.”

This entry was posted on Friday, May 21st, 2010 at 10:00 am and is filed under LifeLock. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.